Why does my billing begin Day-One? 

Lasso plans bill immediately because we start services immediately

This doesn’t mean that every service and product is fully activated on day-one, however, it means our team is rigorously working on the strategy, execution and implementation of these services. Lasso plans are a program your practice buys into, which makes all of the plan’s services immediately available to your practice. You will no longer have line-item pricing for services, you will have a comprehensive marketing program. For example, your payment is not for a website, it’s for the access to all your products and services each year.

We have found that this model is the most simple and approachable way for practices to effectively manage their marketing budgets and performance.